Snow Sports Merchandising (SMC) is a premier buying group for specialty ski and snowboard shops, offering powerful industry knowledge and innovative programs to enhance margins and provide marketing tools. With access to America's top snowsports shops, SMC empowers its members with buying power and industry expertise.
As a leader in the wintersports industry, SMC celebrates its 50th anniversary in 2020, proudly serving the specialty retail community. Through their annual trade show, Winter Sports Market (WSM), SMC provides a platform for select suppliers to showcase their products and buying group programs.
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