Franco Bicycles, based in Westlake Village, CA, has been in the business since 2007, initially specializing in fast road bikes. Over the years, they have expanded their range to include gravel bikes, recognizing the growing popularity of off-road cycling. With a focus on direct-to-consumer sales, Franco Bicycles offers a variety of bikes, apparel, and other goods, catering to the needs of riders and providing a platform for trade-ins to help customers upgrade to their dream bike.
With a deep understanding of their customers' preferences and riding styles, Franco Bicycles prioritizes the three key elements that matter most when building a new gravel bike. Inspired by the California coastline, their designs reflect the colors of crashing waves, gleaming sunlight, and blue skies. Looking ahead to 2021, Franco Bicycles is excited to introduce new products, ideas, and outcomes, aiming to provide innovative solutions for cyclists and create a community of passionate riders.
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